With Web 2.0 dominating the Internet these days, everyone must pay attention to the way they package their personal brand online. This means that you need to pay attention to your profiles on Social Media giants like Facebook and Twitter. Everything you put on these sites reflects your personal brand and needs to be consistent with the overall message of the way you want the world to see you. Indeed, when it comes to personal branding and Social Media, how your audience sees and ultimately perceives you is what your personal brand boils down to at the end of the day. This is the paradox of personal branding. While you can control the elements of the branding message you send out there, you cannot control the way people receive that message. There are steps to take, however, that can stack the odds in your favor of getting a positive reaction from your audience vs.
Better to be safe than sorry.
For example, any photos of you in compromising situations should not be featured on your Facebook page. Be aware of your language as well. Have you heard the stories of individuals who have lost job opportunities because their potential employer checked out their Facebook page and discovered some things that weren't so appealing? Or how about the college athletes who, in moments of anger or frustration, wrote unsavory posts about their coaches or schools, then woke up the next day to learn they had been dismissed from the team? The challenge with social media is that is so easy and so natural to post things off the top of you head, but those 140 characters or less can really come back to haunt you if you aren't careful. Just ask the would-be Cisco employee how he feels about having his job offer rescinded because of a tweet he posted that disrespected his potential new employer. The consequences of inappropriate content on social media sites can be far-reaching and damaging, costing unknowing people thousands if not hundreds of thousands of dollars in lost revenues or future opportunities. Better to be safe than sorry. This is why it is best to pay attention to how you package your personal brand in the social media world.
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Sri Lanka has temporarily blocked some social media networks and messaging apps, including Facebook and WhatsApp, after a posting sparked anti-Muslim riots across several towns in the latest fallout from the Easter Sunday suicide attacks last month. Christian groups threw stones at mosques and Muslim-owned shops in the northwestern Christian-majority town of Chilaw on Sunday in anger at a Facebook post by a shopkeeper, police said. Security forces fired shots in the air to disperse mobs, but the violence spread to nearby towns where businesses owned by Muslims were also attacked. Nalaka Kaluwewa, director general of the government information department, told Reuters news agency on Monday. Police said a night curfew, imposed on Sunday afternoon, in Chilaw and nearby areas was relaxed on Monday, but the social media ban was brought in to prevent incitement to violence. Facebook by a Muslim shopkeeper, and local Christians took it to be a warning of an impending attack. Mobs smashed the man's shop and vandalised a nearby mosque prompting security forces to fire in the air to disperse the crowd.
Sri Lanka has been under a state of emergency since the attacks.
Authorities said they arrested the author of the Facebook post, identified as 38-year-old Abdul Hameed Mohamed Hasmar, as well as a group of men in the nearby Kurunegala district for allegedly attacking Muslim-owned businesses. Sri Lanka's information department director told Al Jazeera that one of the main reasons behind the ban was to "clamp down on tensions and incidents that have been erupting over the last 48 hours". Al Jazeera's Minelle Fernandez, reporting from the northern town of Kilinochchi, said that "the government is using this not as a long-term measure, but as a tactic to dampen any tensions that might erupt". Sri Lanka has been on edge since the April 21 attacks by Muslim suicide bombers on three hotels and three churches that killed at least 257 people. Muslims make up around 10 percent of Buddhist-majority Sri Lanka's 21 million population and Christians about 7.6 percent. Rights group Amnesty International said there was "a worrying trend of attacks against the Muslim community coming out of Sri Lanka" following the Easter Sunday bombings. The main body of Islamic scholars, the All Ceylon Jamiyyathul Ulama (ACJU), said there was increased suspicion of Muslims. Sri Lanka has used temporary bans on social media in a bid to deter misinformation and rumours. On Twitter, Sri Lanka's leading mobile phone operator Dialog said it had also received instructions to block Viber, IMO, Snapchat, Instagram and Youtube until further notice. The latest unrest came as Catholic churches resumed their public Sunday masses for the first time since the bombings. Sri Lanka has been under a state of emergency since the attacks. Security forces and police have been given sweeping powers to arrest and detain suspects for long periods.
Any New Social Networking Site
SEO. Loading video ads. Email marketing. Keyword research. Business directory listings. Banner advertising. These are only some of the most popular internet advertising approaches that are actually utilised by small and medium companies nowadays. Added with a powerful social media marketing plan, SMEs can obtain the business popularity and improvement in revenue that they’re aiming for. At present, every business hoping to get a bigger part of the market pie has set up an account in social networking sites like Facebook, Twitter, LinkedIn, blog networks and other online communities. But merely setting up an account is not enough; it’s free and it can be done by many web-savvy children. What’s challenging is working with your social networking reputation properly. Ever encountered searching for an enterprise on Facebook, only to discover an empty web page without content or contacts? Or, seeing a working Facebook wall, only to see mostly bad reviews about the company?
Chances are, you would have terminated your browse and searched for another choice then. A poorly managed online social image can be disastrous. You need the help of a social networking group who will market you skillfully and transform your online hype to business triumph. According to a recent study, 97 % of business proprietors think that a social media marketing strategy can benefit their company. That is why 75 % of marketing decision makers will be raising their pay up social media campaigns this year. Indeed, nobody is throwing away the opportunity to engage over 800 million members, who belong to the most active and responsive markets at present. Probably the most confirmed advantages of social media marketing is that it boosts brand recognition. If you learned about something through your web communities, there’s a big probability that a large number of individuals has already discovered it, too. Sharing an item or service on a friend’s wall or someone’s personal blog raises the sense of familiarity and belief for the brand, which is a constructive development for any business attempting to be a household name. Another great advantage is the increased sales a social media campaign delivers.
How many times have you bought something when you saw an assessment on somebody’s page? Or how many times have you been influenced to get a particular item because of the convenience of being in a similar network or social group? Social media marketing campaigns also help reduce expenses, particularly in promoting and endorsing. It’s still more expensive to put an ad on a daily or magazine compared to merely writing a Tweet about your latest promo. It’s also likely to be seen by more individuals and forwarded to others. What’s more, creating this kind of online promo does not require a whole office to complete. Typically, a group of 3 can already make the rounds of social media sites productively. No business is blowing the opportunity to interact with over 800 million members of the most involved and responsive markets today - the Internet. It is for this reason that marketing decision planners will be raising their budget for social media ads because enterprise proprietors believe that a social media marketing technique can benefit their company.
Social Media Optimisation
How did Mark Zuckerberg change the world? He built a global community that brings people closer together. The origins of Facebook are available to the general public. Everyone is familiar with the story of building social network platform that will greatly impact human relations and economy. Mark's vision of community opened a door to many variations of social media network platforms that today exist. Jack Dorsey created Twitter in March 2006. Rome may not have been built in a day, but Twitter was built in just two weeks, says Jack. A few years later Kevin Systrom and Mike Krieger built a pared - down photo app today known as Instagram. Facebook has now 2 billion monthly users, Twitter 328 million and Instagram 700 million worldwide users. Mark did pave the way for many new social media networks. He got one brilliant idea that greatly impacted the humanity. However, other social media channels were created only because their CEOs were smart enough to recognize good opportunity at the right time. Facebook did all of the hard work and now building a social network website from scratch is a lot easier process than before.
Latest Social Media Websites
Nowadays, creating a social media network can be done quick by following certain unwritten rules and regulations. How to build a social media network/community website from scratch? What does this mean from business and development point of view? If you don't want to shoot in a dark and have financial losses you need to identify your community. The process of identification needs to be done in the brainstorming stage. Social network platform is created to meet certain needs of the population. Identifying preferences and dislikes of your community will help you in better understanding the psychological factors that affect them as a consumer and what you can do to get their attention. Sometimes the need for what you are offering won't exist on the market, that's why gathered demographics and psychographics data will give you the power to trigger and create that need. The definition of the features and functions is tightly related to the quality of the identification of your community. Your community wants and needs will shape and outline the features of developing a social network website. What do you want your users to do?
Evaluating technology is something that must be done by professionals.
How will you define the privacy of the data? The overall vision of your website is crucial. Macro scan that will break things down into categories such as user functions, administrative functions, and advertising is a must thing to do. Defining the type of data that will circulate, what they can post, how they will register and what automation you should use is only the beginning. There are a lot of things to be considered at this phase. Identifying the features and functions of your social media network will determine the platform and the company where you can create your own network. The biggest issue at this stage is the doubt about what method will be effective and efficient for your social media network. Evaluating technology is something that must be done by professionals. Hiring a consultant to help you compare technologies is a great solution. It will save you time and money. If you choose to do it by yourself then you need to prepare list of relevant questions to ask. The questions will allow you to see if their technology and solutions completely support your idea.
Here's a few other useful tips when choosing which social network is right for you.
The last thing you can do is analyze existent social networking platforms and what building technologies they have used. This learning process will help you figure out various issues and opportunities for your social media network. Here's a few other useful tips when choosing which social network is right for you. Once the user-specific features are listed, you must prepare the growth environment. Certain general rules apply for building all web pages and are out of huge importance for your social media networking platform since you are trying to engage users in social activity and keep them longer on your site. There are three must have pillars that you need to incorporate if you want your social media network to be successful and profitable. • Customer service - Partnering with a hosting company can change your life. They will deal with technical issues and any other issue related to your platform.
Facebook was not familiar with the fact that it will grow to this extent.
• Security - Use reliable security systems that will make your users feel like they can do everything on your social media platform without worrying about privacy intrusion and data leaks. • Scalability - When you start building a social network from scratch you have to consider growth. Facebook was not familiar with the fact that it will grow to this extent. Mark was prepared for growth even when he wasn't sure that he will achieve global success. Your social media platform has to be able to expand easily and quickly so it can follow the pace of your growth. What is a social network site without activity stream? Nothing. Nowadays, activity streams are the core of every social media website. Facebook introduced this feature first and since he sets the standards on the market, the concept went mainstream and affected everyone. The fascination people have with their friend's activity is real.
We want to know what they are doing, how they are feeling every moment of the day. Failing to develop quality activity stream can affect the attractiveness of your social media network. This is the focal point and the driving force behind the success of launching a social network. For example, activity feed of Ning allows you to connect your network to Facebook, Twitter or to add RSS feed. Stay always tuned with the comments, likes and shares, which are shown in your news feed. You can make publications in the form of tweet or post, and decide what to show in your activity feed, and who can see your updates. These features let you highly customize your network. Status updates are crucial. Every social media user wants to express their feelings and thoughts freely anytime of the day. You need to design the perfect tools that will make the status updates pleasurable and easy experience.
Even though Facebook popularized the activity stream, Twitter made the status update another mainstream aspect of social media sites. Status updates are incredibly addicting. People are immediately hooked. If this feature is not user-friendly and easy to use they will abandon your social media platform immediately. What can you do to design the perfect status updated tool? It really depends on the values your social media is built. Twitter made an amazing move by limiting status updates to 140 characters. The developers were grateful for that decision. It made their work so much easier. Of course, you have to make sure to add comment adding options on the status updates. In other words, interaction with other users is everything. There are a lot of open-source microblogging platforms you can use for developing quality status update features. If you are using content management system like Joomla, it is easy to make a content type that has a limited number of characters.
How to increase the engagement level and clicks on the site? You need to create multiple data viewing features that will increase the visibility of the content on your social media platform. Remember, users will see only what you allow them to see. Do you have enough data viewing options available? Remember when Facebook launched their timeline features? How fascinated everyone was by the fact that they can access history data so easily, with just one click. Users get excited a lot of social data. The data viewing features must have user - centric design. It must be easy to use and accessible. Everyone has different preferences. Allowing people to access and tailor their experience is a big plus and will keep them coming back again and again to your social network platform. After everything is said and done, in terms of defining the target audience and developing the right features the next step is attracting the right users.
Topic title: Kids, Work and Social Media Agency
Topic covered: social media marketing companies, social media promotion, social media websites list, what constitutes social media, what's new in social networking
