Changing your layout profiles on your various blogs and social networks is actually a snap. With every update and new addition to each site, the ease of dressing up for the holidays gets better. Changing your layout to pose for Halloween is especially fun. Once you get your personal layout profiles to your liking, why would you then wish to change it? When changing a profile layout, sometimes you feel at a loss because you have worked so hard to get your profiles at many Blogs and Social Networks "Just Right". As you build your new layout by adding your choice contact table, cursor, falling objects, graphics, sounds, and more, Forbes label the order of each as you go or always choose the same order. Along with the numerous graphics, generators, countdown tables, contact boxes, animations, comments, and more, many sites host the coolest of backgrounds and layout designs for Halloween and other holidays. Using CSS profile backgrounds and layouts with sites like Friendster and Ning is very different in the "tweaking" of the premade layouts than the regular HTML codes used at sites like MySpace and Blogspot. The sheer number of premade layouts available not only makes this layout process easier by copying and pasting the entire code, you also get a first hand look at the coding. Later on, when you start thinking about learning a bit more to adjust these codes, having viewed them already, will help in your understanding greatly when you go to "tweak" them. Firebug for the Firefox browser has an addon to edit, debug, and monitor CSS, HTML, and Javascript live on any webpage. This may be an answer for you to successfully "tweak" your codings. Enjoying the Holidays with an attractive, time sensitive, stirring profile layout is just another exciting part of sharing Blogs and Social Networks with the Internet World.
What Is Social Media Used For
As you are all aware, this has enabled this media to allow maximum exposure for users without sacrificing interpersonal communication. It's actually pretty amazing. Businesses and individuals could not imagine a world without it, such has been its infiltration in our lives. It has changed our world, for better or good, and is set to make traditional media, like printed newspapers, extinct. Who can tell what will happen over the next few decades for social media? Will it even exist in ten, twenty or more years? We can never know for sure but given societies rapid uptake of the medium so far it clearly meets a need we all have. We are social creatures after all and any form of media that makes meeting and talking with others with ease is likely to still exist in some form or other in the future. Despite this apparent benefit, we have all seen the 'dark side' of social media over the last few years. Especially its potential for being hijacked for political (from all positions) and other nefarious means of control.
Having a strong brand presence on social media has become essential to your Digital Marketing efforts. Choosing the day, week and hour is crucial when promoting your content - as such there are tools to make things much easier. A strong presence on social media is a sign of trust and acts as an endorsement for your product or service. But to succeed with social media you must be reactive and proactive with your followers. Countless studies and statistics show positive trends in customer engagement and response depending on the time of communication. However it can be difficult to plan your day to post content on social media at the optimum time to gain maximum exposure, one way to make this process easier is to plan and schedule your content promotion. Using your social media and content strategies becomes a lot easier as you can plan exactly when to launch relevant promotional campaigns. These tools are designed to help by allowing a marketing team to plan what content they want to promote and when, without having to manually set reminders and log in to social media at specific times.
The tools below also have paid versions that could help your social efforts achieve scalability as your company and social following grows. You have to go a long way to beat Buffer. The free tool allows you to schedule 10 social updates at once, they also have a paid version that allows unlimited scheduling. If you are really struggling for content, the tool also gives ready made updates that you are able to use on your own profiles that link to relevant industry news. However, beware, because the content is sometimes irrelevant. You can use Buffer and Hootsuite through a web based app, browser extension on Chrome, Safari, Firefox or smartphone app on iPhone and Android. The greatest part of buffer is the ability to set up a predetermined schedule for consistent promotion at optimum times. This works for all the social networks listed above. The tool also allows you easily distribute your content promotion across multiple accounts by simply clicking ‘additional’ on the additional profile accounts whilst writing out a post.
Latest Updates On Social Media
Hootsuite is another big player in social media management and includes a range of tools that are helpful to post, monitor and analyse your performance on your main social networks. The free edition is limited to having only one team member using the package, which is adequate for smaller businesses looking to build their social presence. Hootsuite has the ability to save updates as templates so you are able to reduce the amount of time spent per update by just changing specific details rather than recreating an entire post each time. The tool has a clever feature called Autoschedule, Benefits of social media for business this chooses a time based on your previous social history that schedules your updates to give them the greatest chance of being seen. If you have multiple accounts set up on Hootsuite you can use this feature to avoid the same update appearing on all your accounts at once. The Hootlet chrome extension works in a similar way to Buffer’s bookmarklet, where you are able to schedule updates whilst browsing relevant information, with the ability to automatically schedule a social update to appear at an optimum time.
Hootsuite can also be used to track Twitter chats with the ability to add a stream that allows you to monitor every tweet using a specific hashtag that you specify. Socialoomph allows you to make changes to Twitter. One of the main benefits of using Socialoomph is the ability to make mass changes to Twitter such as deleting lots of old Direct Messages at once, or if necessary deleting every previous Tweet from your account. This could be useful if you’re looking for to overhaul your feed without losing the followers. Although not free, sproutsocial deserves a mention especially for larger brands looking to monitor social interaction and engagement. There’s also the Twitter owned TweetDeck. This provides a stream of your Twitter account including sections for your news feed, interactions, direct messages and activity. The tool allows users to write messages as they would on the website or through a mobile app with the main difference being that tweets can be scheduled to appear sometime in the future. To make the most of the content you promote, you will want to update your social profiles at a time where you have the widest audience.
To achieve this, you will need to analyse when your updates get viewed, shared and replied. A straightforward analysis of when you gain the most exposure from your followers and the most replies. The free version is limited to analysing 1,000 followers, but there is also a paid version available that will analyse accounts with more than 1,000 followers. The reason this tool is so popular is partly due its ability to connect with Buffer, so your tweets can be optimised to post based on the analysis in Tweriod. The image shows a typical suggestion based on Tweriod’s analysis. This optimisation tool is much more in-depth than Tweriod and gives detailed statistics of your Tweets including how your previous tweets have performed by Day, Hour, Length and even Sentiment. Facebook has the ability to schedule an unlimited number of posts built into the standard post update on Facebook pages, this allows you to select a precise time you would like a post to go live. You can combine this with Facebook Insights as it gives information regarding user engagement and interaction with your previous posts. It also allows you to see anonymous information on user demographics. You can use Quintly to analyse how a Facebook page is performing, looking at how often posts are updated on Facebook including details about the hour, day and interactions. This can also be upgraded to include statistics for a range of other social media profiles. This post has covered the main tools available to help plan and implement social media for your organisation. If you have any more suggestions please comment below or find out more about our Social Media Management services.
As a social media pro, you probably already use all the biggest social networks (Facebook, Twitter, LinkedIn) and media sharing sites (Instagram, YouTube, Snapchat), along with maybe a handful of others like Pinterest and Google Plus. But there’s much more to social media than the top social media and media sharing networks. Look beyond those social media juggernauts and you’ll see that people are using many different types of social media to connect online for all kinds of reasons. And while there was once a time when you could simply categorize networks according to their functional capabilities (Twitter for short text content, YouTube for video, and so on), that time has passed. As more networks add rich features like livestreaming and augmented reality, the lines between their feature sets continue to blur and change faster than most people have time to read up on the changes. So instead of categorizing networks according to hyper-specific user interests or shifting technology features, we prefer to think like marketers and group networks into 10 general categories that focus on what people hope to accomplish by using them.
How they can benefit your business: Let us count the ways.
Knowing about these categories of social media and understanding why people use them can open up new ideas and channels for engaging with your audience more effectively—so let’s get started. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Why people use these networks: To connect with people (and brands) online. How they can benefit your business: Let us count the ways. Market research, brand awareness, lead generation, relationship building, customer service… the list is pretty much endless. Social networks, sometimes called “relationship networks,” help people and organizations connect online to share information and ideas. While these networks aren’t the oldest type of social media, they certainly define it now. These channels started as relatively simple services—for example, Twitter was the place to answer the question “what are you doing? ” and Facebook was where you might check the relationship status of that cute Economics 101 classmate. Now, and especially since the rise of the mobile internet, these networks have become hubs that transform nearly every aspect of modern life—from reading news to sharing vacation photos to finding a new job—into a social experience.
If you’re not using these core networks yet as part of your social media marketing plan—or if you’re looking for ideas to improve your existing strategy—you’ll find a wealth of usable information in our guides to Facebook, Twitter, and LinkedIn. Why people use these networks: To find and share photos, video, live video, and other media online. How they can benefit your business: Like the major relationship networks, these sites are invaluable for brand awareness, lead generation, audience engagement, and most of your other social marketing goals. Media sharing networks give people and brands a place to find and share media online, including photos, video, and live video. The lines between media sharing networks and social networks are blurring these days as social relationship networks like Facebook and Twitter add live video, augmented reality, and other multimedia services to their platforms. However, what distinguishes media sharing networks is that the sharing of media is their defining and primary purpose.
Social Networking Script
Similarly, on sites such as YouTube and Vimeo, video is the primary mode of communication. When determining whether or not your business needs to establish a presence on a media sharing network, it’s important to consider your available resources. If there’s one thing the most successful brands on platforms like YouTube or Instagram have in common, it’s a thoroughly planned mission and carefully designed media assets, usually following a specific theme. To increase your business’s chances of success on media sharing networks, see our guides to marketing on Instagram, Snapchat, YouTube, and Vimeo. Why people use these networks: To find, discuss, and share news, information, and opinions. How they can benefit your business: These networks can be excellent resources for market research. Done right, you can also advertise on them, though you’ll need to be careful to keep your ads and posts separate. Discussion forums are one of the oldest types of social media. Before we connected to our first university friends on The Facebook, we discussed pop culture, current affairs, and asked for help on forums.
Take a look at the wide reach and massive user numbers on forums such as reddit, Quora, and Digg and you’ll see that the public’s thirst for collective knowledge and wisdom remains unquenchable. These are the sites where people go to find out what everyone’s talking about and weigh in on it—and users on these sites generally aren’t shy about expressing their opinions. While social relationship networks are increasingly implementing measures to reduce anonymity and create a safe space online, discussion forums generally allow users to remain anonymous, keeping some of the “wild west” feel that used to define the online experience. This can make discussion forums such as reddit (the self-styled “front page of the internet”) and Quora great places to go for deep customer research and brutally honest opinions. If you’re careful to keep ads and posts separate, they can even be a place to advertise—for all the details, see our guide to reddit advertising. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Why people use these networks: To discover, save, share, and discuss new and trending content and media.
For example, Instagram now offers features for users to save content and create private collections.
How they can benefit your business: These networks can be highly effective for driving brand awareness, customer engagement, and website traffic. Bookmarking and content curation networks help people discover, save, share, and discuss new and trending content and media. Bookmarking networks like Pinterest help people discover, save, and share visual content. An easy first step for getting started with Pinterest is to make your website bookmark-friendly. This entails optimizing headlines and images on your blog and/or website for the feeds these networks use to access and share your content. You should also pay close attention to the images featured on your site or blog—these are the window displays of Pins, so you want them to be good representations of your content. Other types of networks are also adding bookmarking and curation features. For example, Instagram now offers features for users to save content and create private collections. To start planning your strategy for bookmarking and content curation networks, see our guides on using Pinterest and Flipboard.
Number 1 Social Media Site
And if you’re looking for inspiration, check out these 10 Pinterest accounts that will make you a better social media marketer. Why people use these networks: To find, review, and share information about brands, products, and services, as well as restaurants, travel destinations, and more. How they can benefit your business: Positive reviews bring social proof to your claims. Handled well, you can resolve issues with unhappy customers. Consumer review networks give people a place to review brands, businesses, products, services, travel spots, and just about anything else. Reviews are a type of content that adds a lot of value to many websites and online services—think about the buying experience on Amazon, or the experience of searching for a local business on Google Maps. Consumer review networks take it one step further by building networks around the review as a core part of the value they provide. Location-based review services such as Yelp and Zomato continue to grow as personal social networks adopt geolocation and more users choose to consult the internet along with their friends for recommendations of best dining spots.
Best Social Network
There are sites to review anything from hotels and restaurants to the business where you’re thinking of applying for a job—and user reviews have more weight than ever before. In fact, according to a survey by BrightLocal, 88 percent of consumers trust online reviews as much as a personal recommendation. It’s vital for your brand to have the ability to attract positive user reviews and handle negative ones. To do this, you can select a customer success team member to address reviews on sites relevant for your business. Entrust them with answering any questions or concerns from clients with average or negative experiences, and see if there is anything that can be done on your end to turn a possible detractor into a fan. For more on this topic, read our blog posts on how to respond to negative reviews and online reputation management. Why people use these networks: To publish, discover, and comment on content online. How they can benefit your business: Content marketing can be a highly effective way to engage with your audience, build your brand, and generate leads and sales.
Blogging and publishing networks give people and brands tools to publish content online in formats that encourage discovery, sharing, and commenting. These networks range from more traditional blogging platforms like WordPress and Blogger to microblogging services like Tumblr and interactive social publishing platforms like Medium. If your promotion strategy includes content marketing (and if it doesn’t, you might want to consider it), your business can gain visibility by keeping a blog. A blog doesn’t just help increase awareness of your business and generate more engaging content for your social channels such as Facebook; it can also help carve out a niche for your brand as a thought leader in your industry. If you’re getting started with blogging and content marketing, see our guides to starting a blog, promoting your blog, content marketing strategy, and creating great content. Why people use these networks: To spot trends, follow brands, share great finds, and make purchases. How they can benefit your business: Brands can build awareness, increase engagement, and sell products via new channels.
Topic title: The Untold Story on Social Media Social Network That You Must Read or Be Left Out
Topic covered: common social networking sites, information from social media, new social media websites, new social platforms, social media for dummies
